MODERN WESTERN MENSWEAR · WEST TEXAS SPIRIT
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VELOURA MENSWEAR

Find your West.

THE WESTERN EDITOne wardrobe. Your way.Explore three looks and shop the pieces.

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The Veloura point of view

Wear the West.Your way.

Pearl snaps. Familiar denim. A good pair of boots. Build a wardrobe with a little more character.

Find your first piece Make the look yours
Veloura / MenswearSelected for your everyday West
Cowboy and horse in a Western sunset

West Texas spirit. Your own direction.

Roper 1218 Pine Paisley (Brown) - Men's Western Shirt
The starting pieceRoper 1218 Pine Paisley (Brown) - Men's Western Shirt$71.99

THE WESTERN WARDROBE

Find your next everyday favorite.

All pieces ↗

A shirt, the right denim, a pair of boots. Start with a piece you love and make it your own.

Shirts

Jeans

Boots

Western Gear

Shipping, clearly explainedRates at checkout. Availability varies by destination; items may ship separately. 30-day returns on eligible itemsUnworn, with original tags. Exclusions and return shipping costs apply. Questions about fit?Choose your size on each piece, or email our team for help.

THE WESTERN EDIT

Three ways to wear the West.

Build your own look ↗

Find your mood. Tap a numbered piece. Make the look yours.

Everyday Western

Olive pearl snaps, familiar denim and brown leather. Easy pieces for your everyday rotation.

Everyday Western — Western outfit inspiration

Style inspiration. See product photos for exact colors and details.

THE PIECES BEHIND THE LOOK

This piece is currently unavailable. Explore more options in the collection.

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Build your own look ↗

Choose sizes and compare pieces in Outfit Studio. Nothing is added to your bag until you decide.

Date Night

A black pearl snap, darker denim and black Remington boots. A sharper take on going out.

Date Night — Western outfit inspiration

Style inspiration. See product photos for exact colors and details.

THE PIECES BEHIND THE LOOK

Try this look in the studio ↗

Choose sizes and compare pieces in Outfit Studio. Nothing is added to your bag until you decide.

Weekend Out West

Crimson, boot-cut denim and tan leather. A little color for plans off the clock.

Weekend Out West — Western outfit inspiration

Style inspiration. See product photos for exact colors and details.

THE PIECES BEHIND THE LOOK

Try this look in the studio ↗

Choose sizes and compare pieces in Outfit Studio. Nothing is added to your bag until you decide.

THE ESSENTIALS

Shop by category

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Men's Work Shirts

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Jackets ↗

Men's Hoodies

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Sweatshirts

Sweatshirts ↗

Boots

Boots ↗

Western Gear

Western Gear ↗

Men's Cologne

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02 / JUST IN

New arrivals

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THE VELOURA DRESSING ROOM

Put your Western look together.

Tap a piece. Watch the cowboy change. Find the combination that feels like you.

Dress the cowboy ↗

Discover your next Western look with selected pieces from our collection.

Interactive cowboy styling preview

STORIES FROM THE WEST

Fresh from the journal

Explore the journal ↗

A little inspiration for your next Western look.

The Veloura story

Press release featured on

WBOCRead the release WFXGRead the release KWWLRead the release KTBS 3Read the release

Our brand announcement, distributed through news-site press release channels.

A NAME WITH A POINT OF VIEW

West Texas.
Always.

Western clothing, boots and the finishing details for a wardrobe that feels like you.

Our story ↗

Customer care

Know what to expect. Shop with confidence.

Sizing guidance, straightforward policies, and a clear way to reach us.

Find your fit ↗Request a return ↗Track an order ↗Talk to Veloura ↗